LEXUS x Den x Liberté
LEXUS’ global campaign “Dining Out with LEXUS” creates experiences representational of the brand’s tagline “Experience Amazing”. With the achievement of these gourmet banquets,
LEXUS establishes itself as a luxury car brand as well as a lifestyle icon.
“Dining Out with LEXUS” invites Chef Zaiyu Hasegawa from Tokyo’s celebrated two Michelin Star restaurant — Den, and Chef Kenji Takeda from the one Michelin Star restaurant —
Liberte a table de TAKEDA. The two prestigious chefs design a menu that coherently and cleverly fuses the essence of Japanese, French and Taiwanese cuisines and present their
collaboration at the event.
CLIENT | LEXUS
TYPE | PR & Marketing, Filmography
YEAR | 2019
SERVICES | CRM Event, Michelin & 50 Best Restaurant /Chef Collaboration
