OATLY 'The New Norm & Al Show'

Swedish oat milk brand OATLY has officially entered the film industry!

Coinciding with OATLY’s newest campaign “The New Norm&Al Show”, the brand collaborates with Taiwan’s biggest theater chain VIESHOW CINEMAS and elegant pastry shop Le Ruban Pâtisserie, bringing you a series of vegetarian theater snack and vegan afternoon tea sets.

Furthermore, OATLY invites the hottest boy band AcQUA to create a new theme song “My Only” and a music video that is available at the theater for a limited time only.

CLIENT | OATLY
TYPE | PR & Marketing
YEAR | 2022
SERVICES | Media Communication, Media Event, Brand Collaboration

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