YOKU MOKU has been in Taiwan for 13 years, the brand has opened its sixth store—and its first in the south—at Shin Kong Mitsukoshi Tainan Xintiandi. The grand opening ceremony featured a special appearance by AKIRA, fondly known as the “national brother-in-law,” continuing his connection with YOKU MOKU.
AKIRA shared that his relationship with the brand is purely coincidental—it wasn’t due to sponsorship but rather his genuine love for the flavor of the iconic Cigar Butter Cookies. He expressed his hope to share sweetness and happiness with friends and family through wedding cookies, a symbol of joy and celebration.
CLIENT | YOKU MOKU
TYPE | PR & Marketing
YEAR | 2024
SERVICES | Media Communication, Brand Collaboration
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